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I know it sound strange but its ture that UK Online advertising overtakes TV Advertising. This news is published on bbc website that
Online advertising spending in the UK has overtaken television expenditure for the first time, a report has said.
Outlay grew 4.6% to £1.752bn between January and July, according to the study by the Internet Advertising Bureau and PricewaterhouseCoopers.
The recession saw overall advertising slide by 16% in the period, according to the study.
E-mail campaigns, classified adverts, display ads and search marketing are all classed as online advertising.
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